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What Should I Do If My Home Isnt Selling?


Suppose you've been trying to sell your home for months. You haven't had even a nibble from a prospective buyer. What should you do?

Call your agent to request a strategy meeting. Tell him or her to bring you information about current sales activity in your neighborhood, as well as any feedback from agents who have shown the property to prospective buyers.

What are the current market conditions? Is your home the only one of its kind on the market that isn't selling, or is the market just very slow? How long is it taking similar properties to sell? Are you being impatient or does your marketing plan need to be modified?

Find out how many listings similar to yours have sold since your home was listed for sale. What were the asking prices? How did the properties differ from yours in terms of condition and amenities? Why does your agent think competing listings sold and your home didn't?

Ask your agent to give you a summary of the feedback from agents who showed your home to prospective buyers. What was the consensus about your list price? Were there any negative comments about the decor of your home? Did agents mention that your home was hard to show?

Agents need to be able to show your home easily and on short notice. If you have set up a complicated showing procedure, modify this to make it easier for agents to show and sell your home. If other listings in your area have lock boxes, you should too.

There may be something about your decor that buyers don't like. Strong colors and busy wall paper patterns can make a home difficult to sell.

First-Time Tip: In most cases, homes don't sell because they are priced too high for the market. Sellers often wonder why buyers don't make offers on over-priced listings. Motivated buyers usually don't have time to waste, and a high price signals that the sellers may be unrealistic.

In a buyer's market where there's plenty of inventory, buyers gravitate to the listings with the most competitive prices. If prices are flat or falling, buyers usually won't make offers on over-priced listings for fear they might overpay in a declining market.

You and your agent should analyze your entire marketing program, including the list price, and set a new strategy. If your price is too high for the market, reduce the price enough to have an impact.

Usually a price reduction equal to five or ten percent of the list price will be necessary to generate new enthusiasm for the property. So if your home is listed for $250,000, you should reduce it $12,500 to $25,000 in order to make a substantial impact.

You may have to improve the condition of your property AND make a price reduction. If so, make cosmetic improvements before reducing the price. After the home is fixed up, reduce the price and ask your agent to hold another open house for the real estate agents, as well as another public open house.

It's often difficult to get agents back to look at a home that has been on the market for awhile. A cosmetic face-lift combined with a substantial price reduction ought to generate new interest in your home.

The Closing: Sometimes a home isn't selling because the agent isn't doing his or her job. A successful home sale requires teamwork between you and your agent. If at the end of the listing period you are not satisfied with the agent's services, change agents.

For More Information on Selling your home quickly visithttp://www.webuyhouseshome.com Unlike other so called We Buy Houses websites, Rescue Real Estate gives you every available option for selling your home. Simply complete our short 1 page form, and get anonymous online access to our team of specially trained REALTORS®. Then, in as little as 48 hours, you will begin to receive offers to purchase your home from our nationwide network of real estate investors. Click Here to sell your home quickly and compare agents.


MORE RESOURCES:

Dumbo Moves Up in Real-Estate Ranks
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Real-estate agents point to the proximity to Manhattan, which brings both skyline views and short commutes to Manhattan. Then there's the new Brooklyn Bridge Park. “The park probably has a lot to do with the recent insurgence in Dumbo,” said Aaron ...

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A Real Estate Deal That Spans The Earth
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The real estate market was booming. Bullis was visiting a friend in Carmel Valley on California's Central Coast, where homes can still sell for millions. "I was like, I'd like to retire out here. What's available? What's a nice piece of property?

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Real Estate And Market Report February 10, 2012
KHTS Radio
As your mortgage professional, I am happy to assist you with any information you may need regarding mortgage or real estate information. I welcome the opportunity to serve you in any way I possibly can. Please feel free to reach me at 661-505-4300 .
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Globe and Mail

Bernanke Wants to Lend to Real Estate Investors
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By Shanthi Bharatwaj 02/10/12 - 02:59 PM EST NEW YORK (TheStreet) -- Federal Reserve Chairman Ben Bernanke said Friday that making loans more easily available to real estate investors for bulk purchases of homes would be an important step in resolving ...
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Florida Real Estate Firm Introduces Web Based Auction Designed to Recreate the ...
PR Web (press release)
Real estate brokerage RealBidWinner.com, LLC announced the introduction of its http://www.realbidwinner.com real estate auction website. The auction site features a patent pending, hybrid auction engine, allowing properties on the website to be ...

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Real estate may be trending in right direction
Columbia Daily Tribune
This first installment will deal with the local real estate market, which showed mixed results for the year. It seems repetitive to say that because the same phrase could have been used for six years straight. Home sales came in at 1514 homes, ...



Real-Estate Crash Aids the Green Movement
Wall Street Journal
By LAURA KUSISTO The real-estate crash left pockets of the region's rural areas littered with the remnants of would-be golf courses, shopping centers and luxury subdivisions that never got off the ground. But the market swoon has yielded an unexpected ...

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Business Schools Teach Real Estate Despite Troubled Housing Market ...
Chicago Tribune
The housing market might be fragile at best, but some professors and MBA's say real estate is one area where business school students can find jobs. David Hartzell, a professor of real estate and finance at the University of North Carolina--Chapel ...

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Greenberg Traurig Reports its California Real Estate and Land Development ...
San Francisco Chronicle (press release)
international law firm Greenberg Traurig, LLP reports its California real estate and land development practices grew over 35 percent in 2011. The international law firm Greenberg Traurig, LLP reports its California real estate and land development ...

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GlobeSt.com

JV Partnership Purchases Times Square Hotel
GlobeSt.com
By Miriam Lamey Join the thousands of real estate professionals that subscribe to the New York AM Alert. Each and every morning, we deliver the important stories, data, analysis…as well as the opinions and insights of industry thought leaders to ...
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